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Antitrust Claims Against Google Ad Platform Fail to Meet Consumer Harm Standard

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The Senate Judiciary Committee will hold a hearing later today claiming to look into antitrust concerns related to Google’s online advertising platform.

Associate Director of CEI’s Center for Technology and Innovation Jessica Melugin said:

“Consumer harm is the standard for U.S. antitrust law and it would be hard to find much of it with Google’s ad tech. Harm is much easier to spot within the history of antitrust regulation.

“Senators who normally support competition and limited government would be wise to remember that antitrust regulation is essentially just another government regulation that replaces the judgment of the marketplace with the whims of government officials and courts with a long history of getting these issues wrong.”