Cool reception to Australian Global Warming Program
An amusing story out of Australia: Execs at a television network are scratching their heads over why their fellow Australians didn’t watch a show about how they can save the planet. Research showed viewers would be interested in watching a two-and-a-half hour long special on ways to save the planet, but ratings for the program were dismal. What were viewers actually watching that night? Grey’s Anatomy and CSI.